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Tag Archives: Importance of Consumer Behavior in Business

Importance of Consumer Behavior with Example of JC Penny

Importance of Consumer Behavior with Example of JC Penny

Importance of Consumer Behavior in Business If any business wants to get competitive advantage, then it must know about consumer behavior, without knowing the consumer behavior no industry can get success and fails to achieve its goals. Consumer buying behavior is the sum of human attitude, his preferences and his …

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