Robots and humans will work together by Henrik Böhme
At the company Hanover Messe, there is focus on the collaborating robots by the leading manufacturers so that the best solutions could be there for the industry; thus, there are the solutions fair by the Danish company. The company is creating the Universal Robots so that there could be effectiveness and robots can work closely with human beings. These collaborating robots will help the leading manufacturers for the beneficial industry solutions. The company is focused on developing the flexible and the cost-efficient industrial robots, as a strategy (Böhme, 2017).
The strategy of the company is to produce the global innovation for the industry, as there is DIY [do it yourself] strategy so that the customers in the industry could be attracted. The robotic company has the headquartered in Odense, Denmark, and the company is operating with the numerous partners. The focus of the Danish company is to make the competitive automation technology market with the focus of the next level of automation. Production processes in the robotics market are giving benefits to the companies and companies are getting advantages of it. However, in the robotics market, there is the increase of the 10 to 15 percent, which is focused globally.
The collaborating robots can be seen to grow in the next three to five years as they providing the tool and collaborating with the human being, robots are making the life easy, as, by 2017, the robotic industry has grown substantially and there focus on getting the benefits by it as the reimbursement are there to the whole ecosystem. The company has made the technology platform so that the customers satisfied in the market, it is the strategy in order to tell the customers that company care for you, by making the innovation and advancement in the process the customers the robotic industry are getting the benefits.
It is analyzed that Hanover Messe is focused on creating the competitive advantages so that customer could be attracted more effectively, thus, there are the products and services in the robotic sector that are highly valuable in the market. Moreover, from the competitive edge, the company is focused on the declarations or solutions at lower cost better services can be given, as a leading manufacturer of the beneficial industry solutions Danish is making or developing the flexible and the cost-efficient industrial robots.
For the sustainable competitive advantages, the company has made the DIY [do it yourself] strategy, so that the companies in the industries can get the benefits of the automation and robotics and more companies or customers can be attracted. Consequently, the companies know that these collaborating robots will help the leading manufacturers for the beneficial industry solution. In this way, niche market of technology industry can be attracted because they can adjust the robots according to the desire; it is better technology platforms that focus on seeking of a platform and can focus on the control the making of the manufactured goods.
The robotic industry has grown substantially, so for the effective business model, Hanover Messe and Danish are working together, in order to get the competitive advantages in the market by creating the effective strategies in the robotic market solutions. There are the benefits for the human beings; the robotic market can provide the benefits to the large and smaller companies, there are ongoing management efforts. Through developing the effective and efficient strategies in the market, companies are making the efforts to grow in the competitive automation technology market with the focus of the next level of automation.
- Böhme, H. (2017, April 27). Robots and humans will work together. Retrieved April 28, 2017, from https://www.dw.com/en/robots-and-humans-will-work-together/a-38610647