HP: The Business Model Canvas
Key Partner:
Key Partners
Our key partners are Adobe, ANSYS, AUTODESK, Bentley, PTC, SIEMENS, and DASSAULT SYSTEMS (HP, 2016)
Key Suppliers
Our key suppliers are Intel Corporation, LG, NVIDIA, ON SEMICONDUCTOR, PANASONIC,
Samsung Group, SEAGATE, WESTERN DIGITAL, Celestica Inc., Compal Electronics, Inc., Flex, Foxlink, Inventec, New Kinpo Group, Quanta Computer Inc., Wistron, 3M Company, Broadcom Corporation, CANON (HP, 2016)
Key Resources
HP is acquiring different resources from its suppliers such as final assembly products, commodities, components related to design & electronic manufacturing (HP, 2016)
Key Activities
HP partners perform different activities so that both the partner & HP can be able to achieve a set goal. These partners help HP to build an ecosystem, which develops applications, software, workstations and few other very important components. The partners perform activities to help HP in developing seamless performance from these products (HP, 2016)
Key Activities:
Key Activities
HP’s key value propositions require some key activities to make sure that they develop products, which can provide better user experience. HP does activities like knowing about their users needs, and looking for new technology as well as techniques to develop new products. Superior type of expertise needed to acquire value proposition.
Distribution Channels
Our distribution channels include various customer groups including retailers that sell the products via internet stores and physical locations, resellers which the products by adding value to these products through their own services as well as the distribution partners that are the suppliers of HP solutions and services.
HP’s Customer Relationships
HP has developed a customer relationship management system that is based on the CRM basic principles and this system prioritizes the customer value. The system is also integrated with metrics that are used to scale these values and provide a regular feedback report to the management of the company. No matter what department answers the call each of the department has access to it.
Value Proposition
HP’s printing and imaging group contributes 17% of the revenue while enterprise storage & servers has 13% of it. The service solutions has 16% of the revenue whereas software contribute to 20%. The financial services of the company participated by 9%. Recently the company has also started to sell its smartphones which will also have a huge role to play in the upcoming years.
Value
HP introduces the latest technology solutions to the customers by addressing to the market demand and by doing this the company values the customers and their needs.
Problems of The Customers
HP provides printing and imaging solutions to the customers along with enterprise and cloud storage services for the regular as well as the corporate customers. The company also provides the latest computers and smartphones for the users integrated with their other services.
Products for Each Customer Segment
For the regular customers the company provides smartphones along with the printing and imaging solutions moreover for the corporate customer the company provides cloud storage services as well.
Satisfied Needs
HP provides high profile images and storage solutions to the customers across the globe both at individual and corporate levels.
Customer Relationships
Types of Relationships
The supplier segment expects the company to have a long term relationships by expanding the distributions and supply chain while the customer’s side expects the company to deliver on the value proposition and that is to meet the demand by providing the quality.
Established Values
HP makes it sure that all the values of all the customer segments are met with as much accuracy as possible.
Integration
The values model is integrated with all aspects of the business model and the information is dispersed across the organization with the minimum time consumption.
Cost
HP has to spend a good amount of money on delivering the values to the customers. A big portion of the company’s cost is taken by this segment for a dynamic CRM system.
Customer Segments
Customers Value
HP is creating values for both the market clients including the corporate and the individual customers. The demands of the customers have to be met and they have to be delivered to the customers.
Important Customers
The most important customers of HP are the corporate customers which require the storage and services as well as the imaging and printing.
Cost Structure
The most important cost inherent in the HP business model reveals the consolidations of the procurement cost of hardware that are needed to generate required output. The key resources that considered as most expensive in the business model associated with the hardware development cost, research and development cost, assembly of components cost and development of software needed for the execution of the computers and hardware as well. The activities includes for the most expensive aspects includes procurement, employee involvement and execution of process improvement in the organizational committed values.
Revenue Streams
The revenue streams for the HP model reveals the major consolidations in the high value added services their client like warranty and claim services to retain customer values in essential and adequate manner. The revenue system specifically includes the credibility of the sale of asset, usage fee, advertising, and licensing and subscription fee associated in the business process of HP.
Key Resources
The human participation in the decision making process is a prominent key resource for HP Company to create the value of the product. The most important thing is to contain effective distribution channel to have exceptional placements. The management of the company serves the customers through intense feedback through the different social media channels.
Channels
Through awareness, delivery and after sales services fro the customers, the segments and target can be justified. The effective communication helps the company to integrate the customers and bring efficiency.
| Key Partners Our key partners are Adobe, ANSYS, AUTODESK, Bentley, PTC, SIEMENS, and DASSAULT SYSTEMS (HP, 2016) Our key suppliers are Intel Corporation, LG, NVIDIA, ON SEMICONDUCTOR, PANASONIC, Samsung Group, SEAGATE, WESTERN DIGITAL, Celestica Inc., Compal Electronics, Inc., Flex, Foxlink, Inventec, New Kinpo Group, Quanta Computer Inc., Wistron, 3M Company, Broadcom Corporation, CANON (HP, 2016). HP is acquiring different resources from its suppliers such as final assembly products, commodities, components related to design & electronic manufacturing (HP, 2016). HP partners perform different activities so that both the partner & HP can be able to achieve a set goal. These partners help HP to build an ecosystem, which develops applications, software, workstations and few other very important components. The partners perform activities to help HP in developing seamless performance from these products (HP, 2016) | Key Activities HP’s key value propositions require some key activities to make sure that they develop products, which can provide better user experience. HP does activities like knowing about their users needs, and looking for new technology as well as techniques to develop new products. Superior type of expertise needed to acquire value proposition. Our distribution channels include various customer groups including retailers that sell the products via internet stores and physical locations, resellers which the products by adding value to these products through their own services as well as the distribution partners that are the suppliers of HP solutions and services. HP has developed a customer relationship management system that is based on the CRM basic principles and this system prioritizes the customer value. The system is also integrated with metrics that are used to scale these values and provide a regular feedback report to the management of the company. No matter what department answers the call each of the department has access to it. | Value Proposition HP’s printing and imaging group contributes 17% of the revenue while enterprise storage & servers has 13% of it. The service solutions has 16% of the revenue whereas software contribute to 20%. The financial services of the company participated by 9%. Recently the company has also started to sell its smartphones which will also have a huge role to play in the upcoming years. HP introduces the latest technology solutions to the customers by addressing to the market demand and by doing this the company values the customers and their needs. HP provides printing and imaging solutions to the customers along with enterprise and cloud storage services for the regular as well as the corporate customers. The company also provides the latest computers and smartphones for the users integrated with their other services. For the regular customers the company provides smartphones along with the printing and imaging solutions moreover for the corporate customer the company provides cloud storage services as well. HP provides high profile images and storage solutions to the customers across the globe both at individual and corporate levels. | Customer Relationships The supplier segment expects the company to have a long term relationships by expanding the distributions and supply chain while the customer’s side expects the company to deliver on the value proposition and that is to meet the demand by providing the quality. HP makes it sure that all the values of all the customer segments are met with as much accuracy as possible. The values model is integrated with all aspects of the business model and the information is dispersed across the organization with the minimum time consumption.HP has to spend a good amount of money on delivering the values to the customers. A big portion of the company’s cost is taken by this segment for a dynamic CRM system. | Customer Segments HP is creating values for both the market clients including the corporate and the individual customers. The demands of the customers have to be met and they have to be delivered to the customers.The most important customers of HP are the corporate customers which require the storage and services as well as the imaging and printing. | |
| Key Resources The human participation in the decision making process is a prominent key resource for HP Company to create the value of the product. The most important thing is to contain effective distribution channel to have exceptional placements. The management of the company serves the customers through intense feedback through the different social media channels. | Channels Through awareness, delivery and after sales services fro the customers, the segments and target can be justified. The effective communication helps the company to integrate the customers and bring efficiency. | ||||
| Cost Structure The most important cost inherent in the HP business model reveals the consolidations of the procurement cost of hardware that are needed to generate required output. The key resources that considered as most expensive in the business model associated with the hardware development cost, research and development cost, assembly of components cost and development of software needed for the execution of the computers and hardware as well. The activities includes for the most expensive aspects includes procurement, employee involvement and execution of process improvement in the organizational committed values. | Revenue Streams Revenue from Customers The revenue streams for the HP model reveals the major consolidations in the high value added services their client like warranty and claim services to retain customer values in essential and adequate manner. The revenue system specifically includes the credibility of the sale of asset, usage fee, advertising, and licensing and subscription fee associated in the business process of HP. | ||||
Reference
- (2014). Annual Report 2014. Retrieved October 6, 2016, from HP: https://h30261.www3.hp.com/~/media/Files/H/HP-IR/documents/reports/2015/hpq-annual-report-2014.pdf
- (2016). HP Suppliers. Retrieved October 5, 2016, from h20195.www2.hp.com/V2/GetPDF.aspx/c03728062.pdf
- (2016). Industries & Partners. Retrieved October 5, 2016, from https://www8.hp.com/us/en/campaigns/workstations/industries-and-partners.html
- wikinvest. (2016). Hewlett-Packard (HPQ). Retrieved Octobber 6, 2016, from wikinvest: https://www.wikinvest.com/stock/Hewlett-Packard_(HPQ)