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Comparison of Websites

Comparison of Websites –¬†Introduction:

For any organization, there is the need that the organization makes or design its website effectively, so they consumer can be attracted towards the brand. There is the need to give the clear information to the consumer, the exact prices need to be written under the images of the products. However, the websites are not the website owner or for the company, it is actually for the consumers so they can get the relevant information about the company and the products by sitting at the home. Moreover, the ultimate advantages can be there for the company, if the websites are designed efficiently. The poorly designed website gives the unclear or vague information to the consumers and they will never prefer to buy the products from such websites.

I am going to do the analysis of the two websites, the watch companies. The one that has effectively managed the website and the other that has not managed the website effectively. The Mulco watches has managed their website through providing the effective information, whereas, the Paragon, which has the verity of a brand watch, but there is the lack of information on the page.

Mulco Watches Inc.

  • Load Time

The website does not require the times to open; it has so many images with information on the website page, but still it open very quickly, the website is managed effectively as it has the advance or fast speed.

  • Visual Appearance of Site

The visuals or images on the website are very clear, it does have the clarity, and the images can attract the viewers, as the images have the attractive colors, the watches colors are attracting and can force one to buy.

  • Structure and Navigation

The structure and navigation do have the proper sequence , on the web page the history of the watches are given, the designs for men and women are given differently, the structure is properly manager.

  • Content Quality and Relevance

The content does have the clear information in it, quality and relevance are managed effectively as it is written that consumers can place their order on websites and can get the watches through shipping.

  • Usability (or Ease of Use)

The website does have the usability, one can create the account and keep himself touch with the company, the website is easy to understand and use.

Paragon Watches Inc.

  • Load Time

The website does require the load time, the home page is consisting of an image, there are no extra pictures, but still the website requires the time to open.

  • Visual Appearance of Site

The website does not have the pictures or visual appearance on the page. “The content not found” comes on the screen when to click on the image of the watch.

  • Structure and Navigation

The website does not have the proper structure and the navigation, however, history and services are written but the company does not provide the complete marketing.

  • Content Quality and Relevance

The content does not have the quality or there is low content quality on the page, content quality and relevance are not managed effectively.

  • Usability (or Ease of Use)

It is difficult for the consumers to understand about the website and to understand that how order can be placed because the information is not proper.

Conclusion:

Both the companies sells watches, the one is getting the maximum profit every year and the other, which has the wide range of the watches, is not getting the profit because the website is not effectively designed. However, mulco watches is providing the maximum information and prices about the watches, they have written everything on the website, example, to place the shipping orders so that the consumers can be attracted. Paragon watches Inc. have so many brands of the watches but due to vague information, people or consumer may not place the online orders.

References:
  • Mulco. (2016). Mulco since 1958. Retrieved September 26, 2016, from http://www.mulco.com/
  • Paragonwatch. (2016). Paragon watch Comapny Inc. Retrieved September 26, 2016, from http://www.paragonwatch.com/index.php

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